The founders of Welwyn had the experience of Letchworth Garden City, built some twenty years earlier, to fall back on. Work began in 1920 and the first manufacturing companies soon followed.
Of most enduring importance was Shredded Wheat, a Canadian company which had set up in Britain in 1908 in London's Aldwych. It was said that the company decided to take a considerable chance by moving to the new Garden City. Work started on the first three-storey block in 1924 and really very soon the factory was operating with great success. The business prospered and in 1928 was bought by Nabisco which added further products including Shreddies.
The next name that would become equally well known was Murphy which began in a garage making radios. As I wrote in How Britain Shaped the Manufacturing World, demand for radios was strong and so the company grew and by the thirties had five hundred employees producing 33,000 radios a year. By 1939 it was one of the six biggest manufacturers of radios in the world. It was bought by the Rank Organisation in 1962 and in 1969 moved production to Ware and the premises was taken by Rank Xerox with a workforce of 1,400.
Nivea runs a close third. Beiersdorf took premises in Bessemer Road in 1931 and manufactured Nivea products. They then became Herts Pharmaceutical Company before becoming part of Smith + Nephew.
A big win for Welwyn was when they persuaded the American Norton Grinding Wheels to build what was then the largest factory in the town in 1931. Norton prospered in Welwyn until 1982 when manufacturing was moved abroad. Norton was another company bought by the French St Gobain, a former client of mine, and I recall a ceramics plant in Stoke on Trent.
Another American company, Lincoln Electric, began production in Welwyn in 1935. It later became part of GKN.
Under the New Towns Act of 1946, Welwyn Garden City and Hatfield were to be two distinct towns. In practice they are so close as to be a single conurbation. Sir Geoffrey de Havilland moved his aircraft company to Hatfield from Edgware in 1934. It became by a long way that town's largest employer. I tell its story in How Britain Shaped the Manufacturing World and Vehicles to Vaccines. The company was famous for the Mosquito aircraft in the Second World War and the first commercial jet, The Comet, in the fifties.
Plastics came to Welwyn in 1938 when ICI created its Plastics Division and took a 10 acre site in Welwyn. In the next ten years it became the largest producer of plastics in the Commonwealth. In the fifites ICI relocated plastics to the north of England and the Welwyn site refocused on research.
Staying with chemicals, Hoffman La Roche manufactured Redoxin and then Librium and Valium. Smith Kline and French moved from Camberwell in 1939 and built the then tallest building in the town.
Other manufacturers include the Danish Bacon company, Allied Bakeries, Knorr soup and Suchard confectioners.
Further reading:
- Roger Filler, A History of Welwyn Garden City (Chichester: Phillimore, 1986)
- Hatfield and its people Pt 12 The Twentieth Century (The Hatfield WEA, 1964)